You First You First

+Talent

Brands
November 25, 2025

You First Wins the International Emmy Award for Best Sports Documentary with #It’sAllOver: The Kiss That Changed Spanish Football

You First has been awarded the International Emmy Award for Best Sports Documentary for #It’sAllOver: The Kiss That Changed Spanish Football, a powerful production that examines one of the most significant moments in recent Spanish sports history.

Brands
November 22, 2025

You First Wins Gold at IAB Spain’s Inspirational25 Awards for AI-Driven Creative Project

You First has won Gold at the IAB Spain Premios Inspirational25 in the category Best Creative Use of Artificial Intelligence for its project “BNET vs BNET”, developed for Oscar Mayer Foods.

Football
October 18, 2025

Luis de la Fuente Leads Spain to the Top of the FIFA World Ranking

Luis de la Fuente has guided the Spanish national team to the top of the FIFA World Ranking, confirming Spain’s return to the summit of international football.

Brands
October 14, 2025

Alexia Putellas Named Among SportsPro’s 50 Most Marketable Athletes 2025

Alexia Putellas has been included in SportsPro’s 50 Most Marketable Athletes 2025, a prestigious annual ranking that recognises athletes with the greatest commercial appeal and global influence.

Brands
October 4, 2024

The documentary film #SeAcabó: Diario de las campeonas arrives on Netflix on November 1

The Spanish women's national football team players come together for the first time to discuss the scandal that forever changed this sport.

You First adquires Mothersh1p
Brands
October 26, 2023

You First invests in German agency Mothership

The multinational continues to expand with MOTHERSHIP, a leading digital marketing agency specializing in video games marketing, digital entertainment and talent management.

Ona Carbonell se retira y hace una gala en el CSD
Talent
May 19, 2023

La doble medallista olímpica, Ona Carbonell, anuncia su retirada como deportista

Tras 18 años compitiendo al máximo nivel, la nadadora española decide poner fin a una carrera plagada de éxitos en natación sincronizada

Corporate
April 4, 2023

You First launches its new music division

The Spanish multinational, which closed 2022 with a turnover of 60 million euros, is expanding its range of verticals even further.